{
  "snapshot_type": "bounded_india_open_payments_historical_prescreen",
  "generated_at_utc": "2026-07-31T10:36:47.619503+00:00",
  "sample_subject": "Northstar Home & Lifestyle — fictional overseas consumer-retail operator",
  "selection_method": "six states selected for a fictional cross-region screen; top five districts within each selected state by PhonePe 2024 Q4 district transaction count; not a national top-30 list",
  "published_output": {
    "rows": 30,
    "states": [
      "Delhi",
      "Gujarat",
      "Karnataka",
      "Maharashtra",
      "Tamil Nadu",
      "Telangana"
    ],
    "current_period": "2024_Q4",
    "comparison_period": "2023_Q4",
    "csv_sha256": "3b0be052d8070e96318849adc7db7962d2a5e6efd49bdeb7a82dae9c1d5eff9a"
  },
  "official_context_sources": [
    {
      "title": "PhonePe PulsePro press release",
      "url": "https://www.phonepe.com/press/phonepe-launches-pulsepro-actionable-data-intelligence-for-indian-businesses/",
      "http_status_at_capture": 200,
      "sha256": "a6381111f06268917eb909b9b4e15be6c7e9ea6cbc5fbe681fbad407ac6e5a0e"
    },
    {
      "title": "PhonePe PulsePro product page",
      "url": "https://www.phonepe.com/pulse/pulse-pro/",
      "http_status_at_capture": 200,
      "sha256": "7e4dee5ea1bd2b4c4e271127d45dc62a88f441ca8f590354165b3d64335679fa"
    },
    {
      "title": "PhonePe Pulse Data Hub",
      "url": "https://www.phonepe.com/pulse/data/",
      "http_status_at_capture": 200,
      "sha256": "0cdcc0eb88c586a457868e22dba81535323eb8daf314229f14611757f05bdbe2"
    },
    {
      "title": "PhonePe Pulse GitHub repository API",
      "url": "https://api.github.com/repos/PhonePe/pulse",
      "http_status_at_capture": 200,
      "sha256": "3a766bb91e11efec93bb6c45921e96ead5021e77610466fa084ebcf250e29e09"
    },
    {
      "title": "CDLA-Permissive-2.0 license",
      "url": "https://raw.githubusercontent.com/PhonePe/pulse/master/LICENSE",
      "http_status_at_capture": 200,
      "sha256": "a951f9708028f03044ed67405797915672bfbd3fb636887f837baea5204de170"
    }
  ],
  "repository_observation": {
    "default_branch": "master",
    "api_pushed_at": "2026-07-29T16:47:00Z",
    "latest_year_visible_in_transaction_directory_at_capture": 2024,
    "public_data_tree_years_visible": [
      2018,
      2019,
      2020,
      2021,
      2022,
      2023,
      2024
    ],
    "license": "Community Data License Agreement – Permissive – Version 2.0",
    "license_copy": "phonepe-pulse-cdla-permissive-2.0.txt"
  },
  "official_context_observed": [
    "PhonePe describes PulsePro as an enterprise expansion, distribution and site-selection intelligence product with custom pricing.",
    "PhonePe describes PulsePro fields and granularity that are not present in this free district-level sample, including store types, additional signals and hyperlocal grids.",
    "The free Pulse Data Hub links aggregated, map and top datasets under CDLA-Permissive-2.0.",
    "The public repository directory captured for this sample exposes transaction years 2018 through 2024 even though the Pulse website shows newer quarterly content."
  ],
  "raw_dataset_sources": [
    {
      "state": "Delhi",
      "period": "2023_Q4",
      "kind": "district_transaction_map",
      "url": "https://raw.githubusercontent.com/PhonePe/pulse/master/data/map/transaction/hover/country/india/state/delhi/2023/4.json",
      "http_status_at_capture": 200,
      "sha256": "3939e8e708855c56aa4815e16a2b9e56c10ef47e409664ef590692ce9e74cb96",
      "response_timestamp": 1706092750220
    },
    {
      "state": "Delhi",
      "period": "2023_Q4",
      "kind": "district_registered_user_map",
      "url": "https://raw.githubusercontent.com/PhonePe/pulse/master/data/map/user/hover/country/india/state/delhi/2023/4.json",
      "http_status_at_capture": 200,
      "sha256": "2f4efa4a27c3357e087ff9b46ec204a34e237837dd42c4e834c611447967ee3e",
      "response_timestamp": 1706092825739
    },
    {
      "state": "Delhi",
      "period": "2024_Q4",
      "kind": "district_transaction_map",
      "url": "https://raw.githubusercontent.com/PhonePe/pulse/master/data/map/transaction/hover/country/india/state/delhi/2024/4.json",
      "http_status_at_capture": 200,
      "sha256": "9f761d65750afaae6ab8e0158a0fa774b1ae9c9ba8a9cae2ccf236a57542f346",
      "response_timestamp": 1739974509846
    },
    {
      "state": "Delhi",
      "period": "2024_Q4",
      "kind": "district_registered_user_map",
      "url": "https://raw.githubusercontent.com/PhonePe/pulse/master/data/map/user/hover/country/india/state/delhi/2024/4.json",
      "http_status_at_capture": 200,
      "sha256": "56017090f1e2bfe7df59b6ab363e86218a7929238b9acccbb7558ad8b2d750fb",
      "response_timestamp": 1739974584714
    },
    {
      "state": "Gujarat",
      "period": "2023_Q4",
      "kind": "district_transaction_map",
      "url": "https://raw.githubusercontent.com/PhonePe/pulse/master/data/map/transaction/hover/country/india/state/gujarat/2023/4.json",
      "http_status_at_capture": 200,
      "sha256": "e9ff7dce5006d753debfa203299289cc69965b105ae4b8a0ebc77f24352c59b0",
      "response_timestamp": 1706092733566
    },
    {
      "state": "Gujarat",
      "period": "2023_Q4",
      "kind": "district_registered_user_map",
      "url": "https://raw.githubusercontent.com/PhonePe/pulse/master/data/map/user/hover/country/india/state/gujarat/2023/4.json",
      "http_status_at_capture": 200,
      "sha256": "7f0c2d0573fe45820d4e62b1a9a340d8ca90a4761dedf03e3b28eb4b2bc2baa0",
      "response_timestamp": 1706092808961
    },
    {
      "state": "Gujarat",
      "period": "2024_Q4",
      "kind": "district_transaction_map",
      "url": "https://raw.githubusercontent.com/PhonePe/pulse/master/data/map/transaction/hover/country/india/state/gujarat/2024/4.json",
      "http_status_at_capture": 200,
      "sha256": "a721a261296a70da57ea26cd6c10a2ce4da73fd10d92b9ac0673839819248f75",
      "response_timestamp": 1739974492551
    },
    {
      "state": "Gujarat",
      "period": "2024_Q4",
      "kind": "district_registered_user_map",
      "url": "https://raw.githubusercontent.com/PhonePe/pulse/master/data/map/user/hover/country/india/state/gujarat/2024/4.json",
      "http_status_at_capture": 200,
      "sha256": "5a2dea6c264e2bcc256c99dddf23e990d7fc1ac378c18f2468b9ad22c45896b0",
      "response_timestamp": 1739974568052
    },
    {
      "state": "Karnataka",
      "period": "2023_Q4",
      "kind": "district_transaction_map",
      "url": "https://raw.githubusercontent.com/PhonePe/pulse/master/data/map/transaction/hover/country/india/state/karnataka/2023/4.json",
      "http_status_at_capture": 200,
      "sha256": "26211e1b63dc7c6189e912a5d15c30b2f9dd5f9ec940dd5fbafac3f04678b176",
      "response_timestamp": 1706092723642
    },
    {
      "state": "Karnataka",
      "period": "2023_Q4",
      "kind": "district_registered_user_map",
      "url": "https://raw.githubusercontent.com/PhonePe/pulse/master/data/map/user/hover/country/india/state/karnataka/2023/4.json",
      "http_status_at_capture": 200,
      "sha256": "ae62a4111ab862babcff309720db5dabb8af3d8d65141c1bdd6e4f80a1ac62b4",
      "response_timestamp": 1706092799479
    },
    {
      "state": "Karnataka",
      "period": "2024_Q4",
      "kind": "district_transaction_map",
      "url": "https://raw.githubusercontent.com/PhonePe/pulse/master/data/map/transaction/hover/country/india/state/karnataka/2024/4.json",
      "http_status_at_capture": 200,
      "sha256": "f38b2df375c21811eb2cd20adff020659273f5424922b6c96466c5a4f1d6faeb",
      "response_timestamp": 1739974482803
    },
    {
      "state": "Karnataka",
      "period": "2024_Q4",
      "kind": "district_registered_user_map",
      "url": "https://raw.githubusercontent.com/PhonePe/pulse/master/data/map/user/hover/country/india/state/karnataka/2024/4.json",
      "http_status_at_capture": 200,
      "sha256": "260164ec5ba3c0f427408f7defcc0da5e79dff3c7827be263ff006aa9986832b",
      "response_timestamp": 1739974558344
    },
    {
      "state": "Maharashtra",
      "period": "2023_Q4",
      "kind": "district_transaction_map",
      "url": "https://raw.githubusercontent.com/PhonePe/pulse/master/data/map/transaction/hover/country/india/state/maharashtra/2023/4.json",
      "http_status_at_capture": 200,
      "sha256": "fe3c8ce7f08ae882dd4f562b6f7d0057d828ee30a91672d02a291c17902742c5",
      "response_timestamp": 1706092695499
    },
    {
      "state": "Maharashtra",
      "period": "2023_Q4",
      "kind": "district_registered_user_map",
      "url": "https://raw.githubusercontent.com/PhonePe/pulse/master/data/map/user/hover/country/india/state/maharashtra/2023/4.json",
      "http_status_at_capture": 200,
      "sha256": "448e94ac4b35232b1647c8f6d7b23389bf21281454ccd5ec4f49841c9f04ff4e",
      "response_timestamp": 1706092771473
    },
    {
      "state": "Maharashtra",
      "period": "2024_Q4",
      "kind": "district_transaction_map",
      "url": "https://raw.githubusercontent.com/PhonePe/pulse/master/data/map/transaction/hover/country/india/state/maharashtra/2024/4.json",
      "http_status_at_capture": 200,
      "sha256": "03b86920574192f2cf906584a92e01b94ff888a168acb30d3567c2dd04015d61",
      "response_timestamp": 1739974454565
    },
    {
      "state": "Maharashtra",
      "period": "2024_Q4",
      "kind": "district_registered_user_map",
      "url": "https://raw.githubusercontent.com/PhonePe/pulse/master/data/map/user/hover/country/india/state/maharashtra/2024/4.json",
      "http_status_at_capture": 200,
      "sha256": "7db8dc221454d862d5d21ebb2cb4d55ce5f1a19b5f01fd53e77f20ab78496709",
      "response_timestamp": 1739974530361
    },
    {
      "state": "Tamil Nadu",
      "period": "2023_Q4",
      "kind": "district_transaction_map",
      "url": "https://raw.githubusercontent.com/PhonePe/pulse/master/data/map/transaction/hover/country/india/state/tamil-nadu/2023/4.json",
      "http_status_at_capture": 200,
      "sha256": "5e387589b601fbe237f3b9ae8f4d6b0a29bac4f854b4968d68de0f90fde2b09c",
      "response_timestamp": 1706092683046
    },
    {
      "state": "Tamil Nadu",
      "period": "2023_Q4",
      "kind": "district_registered_user_map",
      "url": "https://raw.githubusercontent.com/PhonePe/pulse/master/data/map/user/hover/country/india/state/tamil-nadu/2023/4.json",
      "http_status_at_capture": 200,
      "sha256": "844f0b5ef9492a1741e144c901a7315ac0dbadbb561b855758cc426274796073",
      "response_timestamp": 1706092758560
    },
    {
      "state": "Tamil Nadu",
      "period": "2024_Q4",
      "kind": "district_transaction_map",
      "url": "https://raw.githubusercontent.com/PhonePe/pulse/master/data/map/transaction/hover/country/india/state/tamil-nadu/2024/4.json",
      "http_status_at_capture": 200,
      "sha256": "6c982079072fe8c96099e144b3986adeebec5386f2d4edf5584a80475b433a80",
      "response_timestamp": 1739974441266
    },
    {
      "state": "Tamil Nadu",
      "period": "2024_Q4",
      "kind": "district_registered_user_map",
      "url": "https://raw.githubusercontent.com/PhonePe/pulse/master/data/map/user/hover/country/india/state/tamil-nadu/2024/4.json",
      "http_status_at_capture": 200,
      "sha256": "c810895006f8f4b63f84fec217a153b885422c521b1f9c3ad079de48fb567816",
      "response_timestamp": 1739974517857
    },
    {
      "state": "Telangana",
      "period": "2023_Q4",
      "kind": "district_transaction_map",
      "url": "https://raw.githubusercontent.com/PhonePe/pulse/master/data/map/transaction/hover/country/india/state/telangana/2023/4.json",
      "http_status_at_capture": 200,
      "sha256": "473a7a1866b3726cbebada44d0457d8391d54b8ec550ccbc6b3a3ab8cdab52cb",
      "response_timestamp": 1706092725921
    },
    {
      "state": "Telangana",
      "period": "2023_Q4",
      "kind": "district_registered_user_map",
      "url": "https://raw.githubusercontent.com/PhonePe/pulse/master/data/map/user/hover/country/india/state/telangana/2023/4.json",
      "http_status_at_capture": 200,
      "sha256": "c321dde45b5d91765023e877e37c2a2a44f173a92dfefada31ea8927de893137",
      "response_timestamp": 1706092801041
    },
    {
      "state": "Telangana",
      "period": "2024_Q4",
      "kind": "district_transaction_map",
      "url": "https://raw.githubusercontent.com/PhonePe/pulse/master/data/map/transaction/hover/country/india/state/telangana/2024/4.json",
      "http_status_at_capture": 200,
      "sha256": "dcfea37ec3aaffa633ea09d9a6d86ce20ddbe18ee5f84011a1e7fbb6b9ac5f0c",
      "response_timestamp": 1739974484422
    },
    {
      "state": "Telangana",
      "period": "2024_Q4",
      "kind": "district_registered_user_map",
      "url": "https://raw.githubusercontent.com/PhonePe/pulse/master/data/map/user/hover/country/india/state/telangana/2024/4.json",
      "http_status_at_capture": 200,
      "sha256": "a64c9ec5604c5aae79dc6e197ce744e95c1093ef83f9fe300022e22919ccad29",
      "response_timestamp": 1739974560232
    }
  ],
  "global_not_established": [
    "No category or store-type demand is established by the free district maps.",
    "No cash-market activity, full-market share, merchant density or competitor intensity is established.",
    "No footfall, rent, store revenue, profitability or final site-selection conclusion is established.",
    "PhonePe registered users are a platform signal, not active buyers, population or unique customers for the fictional retailer.",
    "Transaction count and value include PhonePe activity categories beyond merchant retail demand and must not be read as retail sales.",
    "The sample is historical through 2024 Q4 and is not a current-market or near-real-time view.",
    "Northstar Home & Lifestyle is fictional; no customer, demand, paid brief or business result is claimed.",
    "Not affiliated with or endorsed by PhonePe or PulsePro."
  ]
}